Monday 19 March 2007

A Simple Guide to Marketing

The buzz word in today's business world is MARKETING. Many people often ask for a simple explanation of the term, 'Marketing'. Well, here it is.


1. You're a woman and you see a handsome guy at a party. You walk over to him and say, "I'm fantastic in bed."

That's Direct Marketing.


2. You're at a party with a bunch of friends and see a handsome guy. One of your friends goes up to the guy and, while pointing at you, says, "That's my friend and she's fantastic in bed."

That's Advertising.


3. You see a handsome guy at a party; you walk up to him and introduce yourself; you get his telephone number; you call him the next day and say, "I'm fantastic in bed."

That's Telemarketing.


4. You see a good looking guy at a party; you straighten your dress, walk over to him and pour him a drink. You say, "May I?", as you reach up to straighten his tie; brush your body lightly against his arm and say, "By the way, I'm fantastic in bed."

That's Public Relations.


5. You're at a party and see a handsome guy. He walks over to you and says, "I hear you are fantastic in bed."

That's Brand Recognition.


6. You're at a party and see a good looking guy. He fancies you, but you talk him into going home with your friend.

That's a Sales Rep.


7. Your friend can't satisfy him, so he calls you.

That's Tech Support.


8. You're on your way to a party when you realise there could be handsome men in all the houses that you're passing. You climb onto the roof of one of the houses and shout at the top of your voice, "I'm fantastic in bed."

That's Junk Mail.

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